Digital Channel Manager at Alan & Grant

Job Title: Digital Channel Manager at Alan & Grant

Date Posted: 29th November, 2025.

Expiry Date: N/A

About the Job

The Digital Channel Manager oversees the agency’s online communication ecosystem, ensuring all digital platforms effectively communicate government programmes, public information, and institutional priorities.

Your Job Description

Key Responsibilities

Manage and optimise the performance of all digital channels including website, social media platforms, email newsletters, and digital service portals.
Develop and implement a digital content and publishing calendar aligned with agency objectives and national communication priorities.
Monitor, analyse, and report platform analytics to guide content decisions and track audience engagement, growth, and sentiment.
Coordinate with content, creative, and policy teams to ensure accurate, timely, and high-quality digital communication outputs.
Oversee digital campaign execution, including content distribution, platform-specific optimisation, and community management.
Ensure online platforms comply with government standards on accessibility, information accuracy, security, and public communication protocols.
Manage digital escalation, crisis responses, and rapid updates across platforms when required.
Recommend platform enhancements, user experience improvements, and emerging digital tools relevant to public-sector communication.

The Job Requirements

Requirements

Bachelor’s degree in Communications, Digital Media, Marketing, Information Science, or related discipline.
Proven experience managing multiple digital platforms for a public institution, development agency, or corporate brand.
Strong understanding of digital analytics, audience behaviour, and data-driven content optimisation.
Proficiency with content management systems, social media management tools, and digital analytics platforms.
Experience in online community management and public-facing engagement.
Ability to translate government policies and programmes into accessible digital communication formats.
Strong strategic thinking and the ability to respond quickly during high-pressure or crisis communication situations.
Excellent communication, coordination, and stakeholder engagement skills.

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