Subscribe to Whatsapp Job Alert:

Programme Lead, Consumer Demand - SYS-1305 at Global Alliance for Improved Nutrition

Job Title: Programme Lead, Consumer Demand - SYS-1305 at Global Alliance for Improved Nutrition

Date Posted: 19th January, 2026.

Expiry Date: 28 Jan 2026

About the Job

GAIN is seeking a dynamic Programme Lead to oversee and guide GAIN’s Consumer Demand Creation programme, acting as the leader responsible for driving the strategic vision of market-based demand creation and providing technical leadership across GAIN's consumer-centric approaches, design and implementation of activities that increase consumers’ motivation and ability to choose healthier and more sustainable foods. The Programme Lead will continue developing and refining GAIN's distinctive demand approach, while providing strategic clarity on when and how to deploy different consumer-centric interventions (demand, SBCC, nutrition education). This role will be offered on a (2) year fixed term contract, subject to availability of funding and will be based in either of our offices in Nairobi, Kampala or Abuja.

The Programme Lead is responsible for setting the strategic direction of the programme, providing technical support and team management, ensuring that evidence-based behavioural, emotional and market-level approaches effectively increase demand for healthier and more sustainable foods. The role involved supporting multi-country initiatives, coordinating partnerships and representing GAIN externally.

Overall, this role will ensure that GAIN’s portfolio of work on demand creation delivers to the highest possible standards.

Your Job Description

Programmatic and Strategic Leadership

  • Oversee the Demand Generation Programme working in close collaboration with the respective programme and technical leads and leveraging their specific technical expertise, tools, and resources available.
  • Review and refresh GAIN’s demand creation approach and provide strategic clarity across GAIN on when and how to use different consumer-centric approaches (demand creation vs SBCC vs nutrition education), ensuring improved coherence and team understanding of their distinct purposes, channels, and target audiences.
  • Advance GAIN's demand creation approach by continuing to test, refine, and document market-based strategies that integrate behavioural insights, emotional engagement, and marketing principles.
  • Drive internal and external awareness of GAIN’s work, including dissemination of project activities and findings, communications assets, working papers, and publications. Represent GAIN at government and donor meetings, technical groups, seminars, and conferences, and work alongside the Policy & Advocacy team to design and deliver a global influencing agenda.
  • Build strategic partnerships and contribute to global discourse on strategic direction and good practice for demand generation by convening and attending relevant events.

Technical Project Design and Delivery Support

  • Provide collaborative advice and technical guidance throughout the project lifecycle (design and implementation) to ensure delivery of strategically relevant, sound, and feasible demand activities.
  • Collaborate with KL focal points to define learning agendas and contribute to M&E frameworks, including roll-up indicators, theory of change or logic models, results frameworks, and monitoring templates.
  • Coordinate with KL focal points to develop knowledge products that advance thinking on market-based demand creation for nutritious foods.
  • Position GAIN as a thought leader in consumer demand by contributing to practitioner discourse through conferences and strategic convenings.
  • Actively contribute to the Consumer Nutrition team and Thematic Unit initiatives, supporting the Team Lead and the Chief Technical Officer, and fostering cross-departmental linkages.
  • Periodically review relevant projects with Project Managers to facilitate knowledge sharing across countries, integrate external insights, mobilize internal and external resources, and resolve conflicts.

Fundraising

  • Generate resource mobilization opportunities in collaboration with the Consumer Nutrition Team Lead and the Chief Technical Officer.
  • Lead proposal development for the thematic area alongside respective Leads and Programme Managers.
  • Provide technical guidance to the Development Office and contribute to the development of proposals for new funding.

Team and People Management

  • Manage and mentor the Demand Generation team, including interns and consultants, and support the recruitment of key staff.
  • Participate in organizational development taskforces as part of a multi-site, multi-functional team to improve GAIN’s overall effectiveness.

The Job Requirements

About our Offer

The gross salary per annum on offer for this role is as listed below for each location.

  • Kenya: KES 6,236,928 – KES 7,127,928
  • Uganda: UGX 126,529,380 – UGX 144,542,460
  • Nigeria: NGN 22,211,484 – NGN 25,364,388

GAIN has a fair and competitive salary structure that allows for annual progression subject to good performance. In addition, GAIN offers a total of 37 days holiday per year (including annual leave, public holidays and additional office closure days), an attractive pension scheme and competitive insurance cover including health, travel and life assurance.

We are committed to the health of our staff and provide a wellbeing programme that includes flexible and hybrid working, additional leave allowances, wellbeing days, mindfulness coaching and access to independent and confidential counselling.

GAIN also has a strong commitment to professional development. We support career growth through formal and informal training, internal recruitment, secondments and promotion, all delivered in a supportive and collaborative environment.

About GAIN

The Global Alliance for Improved Nutrition (GAIN) is a Swiss-based foundation launched at the United Nations in 2002 to tackle the human suffering caused by malnutrition. Working with governments, businesses and civil society, we aim to transform food systems so that they deliver healthier diets for all people, especially the most vulnerable.

Headquartered in Geneva, Switzerland, GAIN has offices in countries with high levels of malnutrition, including Bangladesh, Benin, Ethiopia, India, Indonesia, Kenya, Mozambique, Nigeria, Pakistan, Rwanda, Tanzania and Uganda. Representative offices are also located in the Netherlands, the United Kingdom and the United States.

At GAIN, we believe everyone should have access to nutritious, safe and affordable food. Today, one in three people worldwide are unable to consume enough nutritious food, and we work to develop and deliver solutions to this challenge.

Our Working Culture and Environment

We provide a flexible working environment through our global hybrid working policy, combining home and office working. This supports work-life balance, staff wellbeing, motivation, performance and productivity.

All positions are based in one or more of GAIN’s designated offices as stated in job advertisements. Successful candidates must have the existing right to live and work within a reasonably commutable distance of the advertised location. GAIN does not sponsor work visas or relocations.

GAIN reserves the right to withdraw an offer of employment if candidates are found to be ineligible during or after the recruitment process. Applicants must have the right to work and be currently based in the advertised country location.

For more detailed information, please refer to the attached job description. To apply, follow the “Apply Now” link.

This advert closes on 28 January 2026. Early applications are encouraged, as GAIN reserves the right to close this advert early if suitable candidates are identified.

Equality, Diversity and Inclusion

The Global Alliance for Improved Nutrition is committed to equality of opportunity and creating an inclusive environment where diversity is valued. We welcome applications from people of all backgrounds and seek to reflect the diverse societies in which we operate.

All staff are expected to follow GAIN’s core values and uphold our commitment to eliminating discrimination.

Our Commitment to Safeguarding

GAIN is committed to creating a safe and inclusive environment where all staff, volunteers and job applicants are treated with dignity and respect. We have a zero-tolerance approach to inappropriate behaviour, discrimination, abuse, bullying, harassment, exploitation and abuse of power or trust.

Safeguarding is integral to our recruitment practices. All successful candidates will undergo background checks and vetting procedures, including references and relevant criminal record checks, in line with our Safeguarding Policy.

By applying for a position with GAIN, you agree to uphold our safeguarding principles and contribute to maintaining a safe and supportive environment for all.

Method of Application: Click on this link to get detailed information and apply

Similar Jobs